Integrated Marketing - and our Big Bang Theory of Networking
Financial advisers would advise their clients that it is wise to spread the risk when it comes to investment. There is an old saying – Never put all your eggs in one basket. If you would fall or drop the basket, all the eggs will be broken and gone.
Networking is part of the marketing mix and we know that successful entrepreneurs rely on networking to ensure a constant flow of new leads and prospects.
When talking about the Big Bang Theory of Networking and in order to understand the concept behind the theory, you must be open minded and consume the information to your own benefit.
When incorporating the different elements and forms of networking into a well positioned structure equipped to cope with the demands, it is inevitable that things will happen. An explosion that can be described as a BIG BANG is due to follow and, instead of debris, leads and prospects can be shattered around.
At MF Rotary Network we have incorporated various membership packages to suit our member’s needs. Apart from a well positioned Networking Platform we have incorporated the different elements of networking to achieve perfection.
1. We are firstly looking at MF Rotary Network as Networking Platform with Networking Clusters Nationwide. This model gives you the opportunity to meet people and to be known. Face 2 Face or Physical Networking is an essential ingredient used to forge relationships that matter and to earn the trust and respect of other likeminded individuals. This model is used to generate and to exchange leads, referrals and prospects between members.
2. In order to enhance your networking experience we have incorporated our own Social Media Platform where members from all our clusters can interacts and give their input on various topics in our chat forums.
3. We have also incorporated 1542fm, being an online radio station from where we interact with our members on a regular basis. We believe in celebrating LIFE and wish our members a Happy Birthday and even congratulate them on their work anniversaries. We do have unscheduled shout out programs where we interview members at random. Members can also interact by arranging for an online interview
4. The Cherie on the cake is our Network Television Channel. Here we do LIVE BROADCASTING of our Events and Functions. All our cluster members are awarded the opportunity to do a 60 second presentation on his her business while also requesting either special contacts or sales leads and referrals.
5. We do also list all our Valued Members on our National Database and give each member subsequent exposure on various Market Specific and Market Related Online Platforms.
We believe in going the extra mile to accommodate our members in achieving their goals and objectives.
We are constantly exploring new avenues to expedite the success of our members